Toyota re-ups with Special Olympics

Toyota extends its collaboration with Special Olympics until 2025.

Toyota has been a key global supporter of the Special Olympics for some time and was instrumental in bringing the 2003 Special Olympics World Summer Games to Ireland. Now, Toyota Motor Europe has reaffirmed its commitment to the Special Olympics until 2025.

Inclusive societies

It’s a two-year extension to an existing three-year agreement, and the two organisations say that they are keen to keep working together to “foster inclusive societies and mobility for all.”

“As a passionate advocate for inclusivity and the power of sports, our continued partnership with the Special Olympics Committee is not just a business endeavor—it's a matter of heart. Having personally experienced the profound impact of the Special Olympics movement at the last World Games in Berlin, I am committed to extending our engagement to foster lasting positive change and celebrate the abilities of every individual” said Tom Fux, Toyota Motor Europe vice-president. “Pushing boundaries to drive positive change in society is at the heart of Toyota’s Lets Go Beyond philosophy. This involves taking small steps that add up to big leaps beyond the expected. The Special Olympics spirit of unleashing athletes’ potential and overcoming challenges strongly resonates with this philosophy, and through our common values, the partnership is an opportunity to team up to ensure mobility for all, with no one left behind.”

Shared vision

“We are thrilled to announce the renewal of our partnership with Toyota Motor Europe, making social inclusion a reality throughout Europe Eurasia. This collaboration has been instrumental in driving our shared vision forward, creating inclusive communities where every individual, regardless of ability, can thrive. We thank Toyota Motor Europe for their continued commitment to our movement, our athletes, and their message of unity and solidarity” said David Evangelista, Special Olympics Europe Eurasia President & Managing Director.

It’s not just a sponsorship arrangement, either. Toyota personnel volunteer to help with Special Olympics events, while Toyota people and Special Olympics competitors became ‘teammates for a day’ of training before the 2023 World Games and in the Giro d’Italia competition last year.

Exemplary partner

“With the support of partners like Toyota, Special Olympics programs can further develop their activities. This includes helping raise awareness about the challenges faced by people with intellectual disabilities and advocate for their inclusion in all aspects of daily life. Toyota stands out as an exemplary partner, providing both financial and logistical support to Special Olympics. Moreover, Toyota actively promotes inclusion within its own company and beyond” said Micheleine Van Hees, Special Olympics Belgium bocce athlete, winner of silver and bronze medals at the Special Olympics World Games Berlin 2023.

Published on: April 16, 2024