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Toyota Ireland has launched a new website which aims to encourage car buyers to go for one if its hybrid models by showing them how much they could, potentially, save.
The website dieselscrappage.ie has been built with the help of car market experts cartell.ie and all you have to do is enter the registration number of your diesel car, and Toyota will show you how much you could - potentially, anyway - save.
The website is meant to tie in with Toyota Ireland's 181 registration offers, including its 'upgrade to Hybrid for free' offer, which Toyota says is the only offer which includes the definite scrapping of the diesel vehicle being traded in against a hybrid, which is as much as 90 per cent lower in some harmful emissions.
Michael Gaynor, Marketing Director at Toyota commented: "We see the market at a tipping point where a move out of diesel accelerates as people want to protect the future resale value of their vehicle though buying a hybrid or petrol powertrain. It's why Toyota Financial Services, our new financial services partner, has revised downwards its Guaranteed Future Value (GFV) on diesel vehicles and increased the GFV on hybrids so the gap is now 6 per cent in favour of hybrids."