The new Managing Director of BMW Group Ireland has been named as Kevin Davidson.
He will replace Paulo Alves, who held the position for fives years, from 1st January 2020, who will take up the role of Director of BMW Motorrad UK and Ireland.
Davidson has a significant amount of experience with the BMW brand, having started with the company in 1991. During his time, he has held several positions in Financial Services, Used Car Sales and as Aftersales Director in BMW Group Canada. More recently he led Retailer Development at BMW Group UK in a role that saw him pioneer several customer-focused experience programmes such as the BMW Genius Programme, Voice of the Customer and BMW Retail Online.
Graeme Grieve, CEO of BMW Group UK, said; "With Kevin in this role we have a dedicated leader who really understands the customer and their needs. He is well positioned to lead the electric and digital transformation of our business in Ireland. I'd like to thank Paulo for his commitment to and charismatic leadership of the Dublin team - and wish him the best of luck as he takes up his new role in the UK."